Communities>Partners>Conservation Organisations>Join Guardian>Introduction
Healthy Planet does not carry out work on the ground: funds we raise are donated to implementing organisations like yours who are working in the park for which the donations are made. Implementing organisations include national parks authorities, local, national and international conservation-relevant NGOs. We have three options for partnership with organisations like yours : tied park funds, powered by HP and open park funds.
Communities>Partners>Conservation Organisations>Join Guardian>Tied Park Funds
(a) Tied park funds. If you have particular projects in either nationally designated parks or in regional or community-based protected areas in or outside of our database, we can agree to set up a tied park fund. This starts with you completing the short project proposal form describing the conservation site and issue, the work to be funded and associated funds that we need to raise. Once accepted by our trustees this project will appear in our menu of projects and guardian system here We then supply you with a few lines of html code which you can paste into your web page for this conservation project. This code produces a version of our 'Guardian' tools embedded within your website and customised for your project(s) and park(s) - see for example the bottom of the page here .
Donors engage with your project and adopt from your website but come through to www.healthyplanet.org for payment. Donors know that they are donating to a tied fund towards your predefined conservation project for the park and which will be implemented by your organisation once the park fund has sufficient funding to carry it out. You are expected to feed back results of the implemented project to the donors annually through a similar web-based form that links directly with our guardian system and thus the donors. We provide donors to tied-park funds (priority parks to the users) with a suite of tools (such bas community fora) to engage them with the parks, other donors and conservation activities.
Communities>Partners>Conservation Organisations>Join Guardian>Powered by HP
(b) Powered by HP. In this model we also provide you with some code for your website which will open up Google Maps or Google Earth within your page and take a user to your park in our system. Users would then be able to adopt plots but then return to your website and a Google Checkout or PayPal payments system to pay you directly. You then feed back directly to the user on your projects. We require that you keep the same pricing structure as HP for your plots (our current pricing is 1-hectare plots=£UK10 convert to USD 1-km plot=£UK 45 convert to USD). We provide you with the Guardian system but not the community fora and other tools since all interaction with donors (guardians) is on your side in this model. The extent of Healthy Planet's exposure to your users is a small 'powered by Healthy Planet' banner on the maps. In this way you can engage donors using some of our Google mapping technology to help raise funds for your projects exclusively but continue to engage with your donors in the ways that you currently do rather than send them to our system for that.
Communities>Partners>Conservation Organisations>Join Guardian>Open Park Funds
(c) Open park funds. If you have work within nationally designated protected areas (see the database at www.healthyplanet.org ) then we are happy for your organisation to be a bidder for projects in those parks for which our Guardians have established funds. We can set up parks in which you wish to work as priority parks so that users of our system are guided to your parks without you having to embed our technology on your website (though a link to www.healthyplanet.org/guardian is always appreciated). Whilst we at HP vet bids, decisions on which bids are funded in a particular year are ultimately made through voting by the donors who are providing the funding for the park. In some cases, you may be the only bidder in that park. If you are able to help drive donors to act as guardians in the park and engage with them using our systems then there will be more significant funding for, and interest in, your projects in those parks. These would be HP projects funding your organisation with your organisation reporting back results to the community of donors in the park in which you are working, through our systems. This model is particularly innovative and attractive to donors and it encourages donors to form a park community, gives them some control on what is done with their funding (through the voting) and encourages long term and more active guardianship.
Communities>Partners>Conservation Organisations>Join Guardian>Finances
For each of these options HP would need 10% of the net donation in order to cover our costs, help build the funds for nationally designated parks in the countries in which your projects are working (which could also be bid to by your organisation) and further develop our technology and user experience. The remaining 90% is paid directly to your organisation in 6-monthly instalments (for tied park funds) or annually on a successful bid (open park funds). For the powered-by HP option donors pay you directly and you are also eligible to receive any gift aid. HP is also open to other finance sharing proposals so long as 90%+ of the net donation goes to the project and HP's costs are effectively covered.
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